Services — Site speed
Website speed optimisation: pages that open straight away, on every device.
Website speed optimisation: Core Web Vitals analysis, diagnosis of the real causes and targeted fixes, measured before and after.
Get in touchWho it's for
- Anyone with a slow site, especially on mobile
- Stores with lots of visits but few sales
- Those who want to know what slows them down, with a clear plan
What you get
- Core Web Vitals analysis with an understandable report
- Diagnosis of the causes: server, code, images, third-party services
- Fixes ordered by impact
- Before-and-after measurements, on the same tools
AIWith AI
AI helps read large amounts of measurement data and find the pages and resources that slow the site down more quickly.
Learn more →What makes a site slow
It is rarely just one thing. The most common causes are a server that responds late, too much code loaded on every page, unoptimised images, fonts and scripts from third-party services and, on WordPress sites, themes and plugins that add work to every request. That is why I always start from measurement and diagnosis, not from a list of tricks.
Core Web Vitals
These are the metrics Google uses to assess the loading experience: how long it takes to show the main content, how quickly the page responds to clicks and how stable it stays while loading. I measure them both in the lab and with real visitor data, because the two values often differ.
Measure to improve
Before and after every intervention I measure again with the same tools, so you know exactly what changed. I do the same with this site: see the GTmetrix and Google PageSpeed Insights reports.
- Lighthouse
- Core Web Vitals
- PageSpeed Insights
- GTmetrix
How I work
- 01
Analysis
I measure speed and Core Web Vitals, in the lab and with real visitor data.
- 02
Action plan
You get a prioritised list of fixes.
- 03
Fixes
I solve the problems, starting with the highest-impact ones.
- 04
Results check
I measure again and we compare before and after.
Frequently asked questions
Performance gains can be measured right after the work. Real visitor data, the data Google uses, updates over a few weeks instead.
I work on sites built with the most common technologies, WordPress included; after the analysis I'll tell you what is possible and what is worth doing.
Often not: caching hides problems without solving them. First you find the cause, whether it is the server, a slow query, a heavy theme or an external script.
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